Here I am ... I'm back!! the trip was beautiful, I invite everyone to go to Egypt, because it is a fantastic country full of history, culture and art!
As I start my usual with my posts boring!
Start with the propose another meeting, in Milan, which seems to be very interesting ...
MULTICHANNEL AND CUSTOMER RELATIONS: NEW CHALLENGES FOR MARKETING Milan, March 19, 2008
multichannel integration and synergies between different channels of communication and distribution : concepts are now widely shared and entered fully into the corporate marketing strategies.
But how they evolved in 'was 2.0 ? are still valid? the company is actually deciding on strategies to adopt, or the power to decide how to move between different channels is mainly in the hands of the customer? Who is the real star of the marketing strategies? and what are the tools you use?
more information here>>>
would be nice to go there, the problem obviously is that it is in Milan from 14.00 to 18.30.
_ Emanuele Ferraro
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